Overview

“Quality food snacks for a living”. The company is to provide high quality food products that set themselves apart from other in taste and value

High quality products

Kairali Chips Company prioritizes the production of high-quality products that exceed industry standards. From selecting the finest raw materials to employing state-of-the-art manufacturing processes, the company ensures that each chip is made to perfection. Stringent quality control measures are implemented at every stage of production to guarantee that only the finest and most flavorful chips reach the hands of consumers. This unwavering commitment to excellence has earned Kairali Chips a reputation for being a brand synonymous with quality and taste.

Customer orientation

At Kairali Chips, the customer is at the heart of everything they do. The company places immense importance on customer orientation, actively seeking feedback, and conducting market research to understand the ever-evolving preferences and demands of consumers. By listening to their customers' voices, Kairali continually innovates and introduces new flavors and packaging options. Customer satisfaction is the driving force behind their product development and marketing strategies, ensuring that each bag of chips brings joy and satisfaction to its consumers

Good relationship

Kairali Chips Company prides itself on maintaining a harmonious and collaborative work environment, fostering a good relationship between management and workers. The company recognizes the value of its employees and believes that their dedication and skills are essential to its success. This positive work culture not only boosts productivity but also fosters loyalty and a sense of belonging among the employees, contributing to a cohesive and efficient team that works together towards the common goal of delivering the best quality chips to their customers.

The S.S traders was setup in 1999 by Mr.E.K Sudhakaran, a man who set out with the mission to bring quality chips which is widely known as kerala’s traditional snack. The company mainly involved in manufacturing and marketing of chips from 2000 onwards under the brand name Kairali chips. The factory of S.S Traders is located in the green, pollution-free puzhampallam near (Konikara) Thrissur in Kerala. It is one of the established selling brand in kerala and has become a household name. Kairali chips is well known brand associated with malayalees which is available in every supermarkets and bakeries.

Kairali products are now available and sold not only in kerala but also in other states of India. Kairali products are exported to Asia, Europe and Australia. Kairali after establishing its name in banana chips, they introduced a wide range of food products into the market under the brand name “kairali chips”. The brand offers numerous products other than banana chips. They manufacture wide range of snacks like mixtures, murukku, buscuits, roasted peanuts and so on. Kairali chips was one of the largest manufacturing and selling brand in particular segment in kerala, and has become a household name of today. The brand name has now become a symbol of trust, quality and faith in the market. All the product range is widely appreciated for its attributes purity, aroma and taste.